Predictive analytics company Leadspace today announced it has raised $18 million. The proceeds will be used to continue customer growth and consolidate the company's position as a market leader in the B2B predictive analytics space. The latest round of funding, which was led by Battery Ventures with participation from other previous investors, will enable the company to expand its footprint and build the first complete solution for predictive-based demand generation with integrated lead discovery, predictive scoring and enrichment. Investors include Jerusalem Venture Partners (JVP), Index Ventures, ProSeed, and the seed investment fund of the Technion, Israel Institute of technology. The company, which was founded by Amnon Mishor, Yaron Karasik and Yochai Slonim, began in the Technion's technology incubator.
Battery Ventures general partner Itzik Parnafes said, “There have been a lot of entrants into the B2B predictive analytics space recently. It’s rare to find a company like Leadspace that is going beyond basic features and functionality to solve business challenges marketers are facing today. Leadspace’s growth is a testament to the need for software that is truly actionable."
Based in San Francisco and Tel Aviv, Leadspace has built a leading position in this market, with over 100 active customers including 4 of the top 5 enterprise software companies, by focusing on both providing the best quality data enrichment as well as B2B sales and marketing specific predictive analytics.
Leadspace CEO Doug Bewsher said, “Leadspace has proven to double conversion rates, add millions in new revenue and fill the pipeline with the most valuable and likely-to-convert leads, making it a must-have tool for savvy B2B companies. We’re very pleased that investors have recognized the intrinsic potential of our best-in-class technology and expanding data partnerships that give us a competitive edge in the predictive analytics space.”
Published by Globes [online], Israel business news - www.globes-online.com - on July 23, 2015
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