TI puts M-Systems flash drives into car audio solution

Texas Instruments performance audio manager Dave Maples: DOC H-series presents an attractive, easy-to-integrate storage solution.

M-Systems Flash Disk Pioneers (Nasdaq: FLSH) has announced that Texas Instruments (TI) has integrated M-Systems' DOC H-Series embedded flash drive (EFD) into its high-speed encode and playback solution for car audio applications.

With its high speed encode and playback solution, Texas Instruments provides a comprehensive software suite running on an Aureus DA710 audio digital signal processor (DSP) to provide a feature-rich, cost-effective software and hardware solution for automotive entertainment applications.

M-Systems says that its DOC H-Series EFDs provide a highly reliable and robust embedded memory solution to answer the growing demands for solid-state storage within automotive audio systems. According to the company, the unique combination of DiskOnChip EFD architecture, MLC NAND flash media and M-Systems' TrueFFS flash management technology results in a cost effective, high-performance product with a high level of reliability suited for the demanding profile of automotive audio applications.

"The automotive audio and infotainment market is demonstrating a dramatic increase in demand for solid-state multimedia-related storage. Cars' dashboards are essentially being reinvented as a hub of quality multimedia entertainment," said Dave Maples, Performance Audio Manager, TI. "For developers of such car audio systems, a long product life span as well as ruggedness, endurance, high performance and reliability are essential requirements. DOC H-series presents an attractive, easy-to-integrate storage solution, making it a perfect pairing partner to our DA710-based high-speed encode and playback development platform for car audio."

Published by Globes [online], Israel business news - www.globes.co.il - on January 4, 2006

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