Sources inform "Globes" that the websites of Keshet Television, sport site One, Bizportal, and Heep are among the sites which have joined Google's advertising network, AdSense, during the second quarter of 2007.
The sources add that in the first half of 2007, Google Israel's revenue reached $25 million, an amount identical to its revenue for all of 2006. It is estimated that Google Israel's revenue will reach $45-50 million by year's end.
The rise in income can be attributed to a growth in new advertising campaigns outside the realm of Google's classical advertising mechanisms. These include supplementary campaigns to offline advertising, and branding campaigns, a field which is still in its infancy.
These figures have made Google Israel into the largest internet company in Israel, beating out Walla for the title. Walla's first quarter revenue was NIS 27.1 million.
Published by Globes [online], Israel business news - www.globes.co.il - on June 24, 2007
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