MSN Israel launches new email program

The new "Windows Live Hotmail" service will now be available in Hebrew.

MSN Israel has launched the beta Hebrew version of Microsoft's new "Windows Live Hotmail" on the MSN Israel portal. The new service is being launched simultaneously in 36 languages, serving 280 million users worldwide, according to figures released by Microsoft. An estimated 20 million people worldwide have already tried out the beta version of Live Hotmail.

The launch will be accompanied by an advertising campaign on the Internet, billboards and on buses, encouraging people to sign up for the new service. A prize draw will be held among new subscribers who will get the opportunity to win tickets to either the Police reunion concert in Amsterdam or the Red Hot Chili Peppers concert in Glasgow.

Published by Globes [online], Israel business news - www.globes.co.il - on July 25, 2007

© Copyright of Globes Publisher Itonut (1983) Ltd. 2007

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