UK fashion brand Top Shop, part of Britain’s largest fashion retail company the Arcadia Group, is arriving in Israel. Top Shop has signed a franchise agreement with Haim Sakal’s VHSgroup to open a chain of stores in Israel.
Top Shop will initially open five stores in key locations in the Dan region, Haifa, and Eilat. Top Shop has over 270 stores in the UK and across the world.
Haim Sakal says he plans to position Top Shop as the fashion authority in Israel, in line with the chain’s international strategy. The retail concept is to display a range of fashion collections, replaced weekly, and sometimes daily, as part of the brand’s concept as fashion leader.
Sakal added that Top Shop Israel will take care to ensure strong enthusiasm at sales points, especially at its flagship store, through special events at the stores, musical perfomances, fashion shows, and other exciting surprises that will generate a shopping experience hitherto unknown in Israel.
Published by Globes [online] - www.globes.co.il - on April 14, 2003