Strategic management in changing markets
Sunday Dec 8th 13:15-14:30

In an era characterized by information flows and transparency, low transmission affects rising sensitivity to moods in international markets and global competition.
How can companies build a competitive strategy?
Should a strategy be fixed or adaptable to market moods?
If the latter, what do we mean?
Which factors should be considered, and which formula should be applied – a long-term, flexible, or opportunistic strategy?
Participants:
Gil Sharon, CEO, Pelephone Communications
Ilan Yeshua, CEO, Walla!
Eliezer Shkedi, CEO, El Al Israel Airlines
Gideon Siterman, Chairman, Ashdod Port Company
Anat Gabriel, Chairman and Managing Director of Unilever Israel
Moderator: Udi Aharoni, CEO, LAHAV Executive Education at the Recanati School of Business, Tel Aviv University

 
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