Case studies of successful marketing campaigns

Thomas Gensemer, Chief Strategy Officer, WPP - "How to translate a digital campaign into actual profits":
The Obama Campaign, Vogue and Ford Motors

Tzvi Sheinfeld, VP Marketing & Content Department, Orange
Eli Itzkin, GM Fresh Foods Division, Strauss Group
Yoram Levi, publicist, Creative Manager of Yesh Atid party's campaign

Revealing the advertising agencies ratings by Nati Yaakobi, Ifat Business Information

The Hally-Hoop of advertisement
Creativity in Advertisement
Presentations by the leading advertising agencies: Gitam BBDO; Glickman-Nettler-Samsonov & GNC Digital; Mccann Erickson; d-say; D.Z.P; Great Interactive

Formagination Contest: winner announcement

Moderator: Li-or Averbach, Editor, Firm Magazine, Globes