Jonathan Mildenhall, Vice President, Global Advertising Strategy and Content Excellence, The Coca-Cola Company - CREATIVIT+ CONTENT

Eli Cohen, Head of Marketing Strategy Service and Corporate Social Responsibility, Bank Hapoalim

Ofer Levi, VP Marketing, Super-pharm

Yaron Kopel, Chief Innovation and Design Officer, SodaSteam

Eytan Galai, Managing Director, Outbrain APAC & EEMEA

Moderator: Liat Ron, Globes' Correspondent