Israeli visual generative AI co BRIA raises $24m

BRIA CEO Dr. Yair Adato credit: Kseniia Poliak
BRIA CEO Dr. Yair Adato credit: Kseniia Poliak

BRIA allows companies to tailor their visual requirements and let developers seamlessly integrate generative AI capabilities into any existing product, solution, or system.

Israel visual generative AI open platform BRIA today announced the completion of a $24 million Series A financing round jointly led by GFT Ventures, Intel Capital, and Entrée Capital with additional investors including, Publicis Groupe, Getty Images, Samsung Next, IN venture (Sumitomo Corporation, Japan), Atinum Investment (South Korea), Z Venture Capital (LY Corporation, Japan), Mirae Asset Venture Investment, J-Ventures, and others.

The latest investment will build on BRIA’s success and strengthen its rich variety of generative capabilities such as text-to-video facilities, continue to enhance its open platform for developers and build its operations globally.

BRIA allows companies to tailor their visual requirements and let developers seamlessly integrate generative AI capabilities into any existing product, solution, or system as a source code and pre-trained model, API, and SDK. BRIA collaborates with many of the world’s leading stock image providers and manages over one billion licensed images. These images are used to train BRIA’s text-to-image foundation models while ensuring the original creators, artists, and media companies receive royalties to fairly compensate for their images’ contribution to the final generated output.

BRIA founder and CEO Dr. Yair Adato said, "With the rapid adoption of generative AI in commercial operations, and as 70% of CEOs agree with the need to act urgently on generative AI to avoid giving their competitors a strategic advantage, it is vital that final outputs are developed from ethical, unbiased, and licensed sources without holding the foundation models in a walled garden. It is essential that companies are equipped with generative AI capabilities as part of their core technology stack so they can seamlessly scale their operations and ensure they own intellectual property and data. This is precisely what BRIA is providing to any company using our licensed-sourced platform and we are thrilled with this opportunity to empower more businesses with the ability to generate AI responsibly."

Published by Globes, Israel business news - en.globes.co.il - on February 21, 2024.

© Copyright of Globes Publisher Itonut (1983) Ltd., 2024.

BRIA CEO Dr. Yair Adato credit: Kseniia Poliak
BRIA CEO Dr. Yair Adato credit: Kseniia Poliak
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