Interest in the new mobile virtual network operators (MVNO), such as Rami Levy Communications Ltd. and Alon Cellular Ltd., has waned.
HOT Mobile Ltd. and a target=new href=http://www.golantelecom.co.il/gt-site/>Golan Telecom Ltd. have reportedly recruited 15,000-20,000 subscribers since their launches earlier this week with low-cost all-inclusive plans. Both carriers have received tens of thousands of inquiries from subscribers of the veteran carriers.
At the same time, interest in the new mobile virtual network operators (MVNO), such as Rami Levy Communications Ltd. and Alon Cellular Ltd., has waned.
Golan Telecom is offering an all-inclusive plan at NIS 99 per month and HOT Mobile is offering a similar plan at NIS 89 plan. The veteran carriers Cellcom Israel Ltd. (NYSE:CEL; TASE:CEL), Orange franchisee Partner Communications Ltd. (Nasdaq: PTNR; TASE: PTNR), and Bezeq Israeli Telecommunication Co. Ltd. (TASE: BEZQ) subsidiary Pelephone Communications Ltd. are coming out with their own low-cost all-inclusive plans.
Published by Globes [online], Israel business news - www.globes-online.com - on May 17, 2012
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