Birthright Israel to open innovation center in Tel Aviv

Birthright CEO Mark and Leumi chairman Brodet

The “State of Mind” center will highlight Israeli entrepreneurship to the 28,000 participants visiting the country this summer.

Taglit-Birthright Israel is set to open the “State of Mind” center for entrepreneurship and innovation in Tel Aviv with the cooperation of the Tel Aviv Stock Exchange. The center will open in June 2016; it will highlight Israeli achievements in entrepreneurship, innovation, and technology in a variety of sectors including agriculture, medicine, defense, cyber security, science, transportation, and aerospace.

Each future Birthright Israel group will meet with various Israeli entrepreneurs, who will share their personal stories with the participants. Some 28,000 tourists will arrive in Israel this summer as part of Birthright Israel, the program that offers a free ten-day educational trip. The participants, young Jews from across the world, will visit the center during the summer months.

The center will be multilingual, with content presented in French, English, Spanish, Russian, and Chinese.

Birthright Israel, now in its 16th year, is actively working to influence the attitudes of young Diaspora Jews towards the State of Israel. It helps foster a personal connection by building relationships with the country and its people.

Taglit-Birthright Israel CEO Gidi Mark said: “Since the project began 16 years ago, we have exposed Israel and its many gifts to more than half a million Jewish students from around the world. As part of its new campaign, Taglit decided to introduce the tens of thousands of its visitors every year to Israel’s global leadership in high-tech and innovation. We believe the experience and the exposure will drum up interest in the subject among the younger generation, who in the future will play a significant role in the global economy and will help build business partnerships that will strengthen the State of Israel.”

Published by Globes [online], Israel business news - www.globes-online.com - on April 19, 2016

© Copyright of Globes Publisher Itonut (1983) Ltd. 2016

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Birthright CEO Mark and Leumi chairman Brodet
Birthright CEO Mark and Leumi chairman Brodet
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