Shufersal Ltd. (TASE:SAE) today announced that it would replenish its store of Unilever products in its branches in the coming days, after the two companies reached commercial agreements between them.
Shufersal will also institute a series of special offers on selected Unilever products.
A commercial dispute arose between Shufersal and Unilever several weeks ago, in which Shufersal removed some of Unilever products from its shelves. In retaliation, Unilever cut off the supply of its products to Shufersal.
Unilever Israel chairwoman and managing director Anat Gabriel said, "We're glad to be cooperating with the Shufersal chain again. Our brands are found in every home in Israel, and it is important to us for consumers to have complete access to them at all the supermarket chains. We wish every Jewish household a happy holiday."
Published by Globes [online], Israel business news - www.globes-online.com - on September 29, 2015
© Copyright of Globes Publisher Itonut (1983) Ltd. 2015