Rich Silverstein
Co-Chairman and Creative
Director
Goodby, Silverstein & Partners, San Francisco
At GSP, Rich’s taste and enthusiasm infuse everything he does. He has set a standard of design that has led the agency to compete against the country’s leading design studios. His advertising has won every award in the book, from Gold Pencils to Gold Lions, and, along with his partner Jeff, he’s been named Executive of the Decade by
Adweek. In 2002 he was inducted into the New York Art Directors Club Hall of Fame and, two years later, into The One Club Creative Hall of Fame.
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The agency now has over 800 employees serving a diverse group of clients, including Chevrolet, got milk?, NBA, HP, Comcast, Netflix, Doritos and Sprint, to name a few.
Rich grew up in Yorktown Heights, New York. After graduating from the Parsons School of Design in New York City, he moved to San Francisco against his father’s wishes. He worked in one-year increments as an art director for Rolling Stone magazine, Bozell & Jacobs, McCann-Erickson, Foote, Cone & Belding and Ogilvy & Mather, where he met Jeff Goodby and finally settled down.
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